Layered in Softness: Pre-Autumn’s Hero Outerwear

TREND BITES- A4

As we shift into the pre-autumn season, the transitional padded jacket emerges as a must-have piece across baby, toddler, and young girls’ categories-bringing warmth, charm, and commercial versatility in equal measure. These aren’t your average puffers. Instead, this outerwear trend reflects a softer, slower approach to seasonal dressing. Why It Works Now The rise of […]

A Fresh Take on ‘Mini Me’ Style

MINI COOL

Matching outfits for parents and children have long been a staple in the kidswear world—but not always for the right reasons. The concept of Mini Me fashion was once defined by novelty slogans, predictable prints, and a lack of design integrity that often veered into the cheesy or overly sentimental. But that narrative is changing. Welcome to MINI […]

Room to Grow: The Rise of Relaxed Proportions in Baby & Toddler

RETRO FIT

Trend Bite: Spring Summer 2026 – “Retro Fit” As we head into Spring/Summer 2026, a shift toward comfort-led silhouettes and nostalgic design cues is emerging across baby and toddler categories. Dubbed “Retro Fit,” this theme blends the ease of vintage shapes with a clean, modern finish—bringing something both familiar and fresh to early years dressing. Gone are the overly structured baby fits and […]

SS26 Key Colour | Boys

SUNWASHED YELLOW

Sunwashed Yellow The Colour Story Not quite pastel, not quite primary — Sunwashed Yellow is a softened take on sunshine that feels nostalgic, wearable, and quietly confident. It captures the feeling of a long summer’s day: warm, familiar, slightly faded by time, but still full of energy. This yellow is less about brightness for brightness’ sake and […]

A Sea of Softness: The Pastel Tide Mood for Kidswear SS26

pastel tide

This season, we drift into a calm and colour-soaked escape with Pastel Tide—a Spring/Summer 2026 trend story that brings together gentle beachside nostalgia and dreamy daywear for the modern child. Anchored in emotion, comfort, and creativity, this mood is all about soft energy and slow play. A Calming Colour Language The colour palette sets the tone: […]

All-Star Energy: A Bold and Playful Take on SS26 Boyswear

ALL STAR ENERGY

The All-Star Energy trend bursts onto the scene for Spring/Summer 2026, delivering a high-impact, dynamic fusion of sportswear, retro graphics, and vibrant colour play. Rooted in a nostalgic love for team spirit, bold branding, and activewear influences, this trend injects kidswear with a youthful, energetic aesthetic designed for movement and fun. Retro Sports Aesthetic Meets Streetwear Cool The resurgence of 90s and […]

Love Bug: A Playful Graphic Theme for Babywear

LOVE BUG

Spring/Summer 2026 is bringing a charming and affectionate twist to babywear with the Love Bug trend. Inspired by nostalgia, playfulness, and a soft approach to nature themes, this trend encapsulates heartwarming aesthetics with a contemporary feel. A Sweet Spin on Nature Ladybirds, beetles, and tiny creatures become the focal point of this trend, not just as motifs […]

Let’s Go for a Swim: Summer ’26 Beach & Swim

LET'S GO FOR A SWIM

As we dive into Spring/Summer 2026, the latest kidswear trend is making a splash with bold color palettes, retro textures, and a playful approach to beachside dressing. ‘Let’s Go for a Swim’ captures the essence of sun-soaked adventures, nostalgic craftsmanship, and effortlessly cool summer styling. A Wave of Retro Influence This trend embraces a vintage-inspired aesthetic, bringing back handcrafted crochet […]

MELON SORBET – SS26 EMERGING COLOUR ON BOYSWEAR

MELON SORBET

Fresh, sun-faded, and effortlessly wearable—Melon Sorbet is set to be one of the key colours shaping SS26 boys’ fashion. This warm, peachy mid-tone brings a perfect balance of vintage nostalgia and modern versatility, offering a softer take on traditional summer brights. WHY MELON SORBET? The shift towards warmer, sun-washed hues continues into SS26, with colours that feel relaxed, natural, […]