Sky Bright – AW26/27’s Coolest Hue

Sky blue steps forward this season with unexpected energy – reimagined not as a spring pastel, but as a confident, cool-weather statement. In AW26/27, we’re seeing this vibrant blue tone break out of its seasonal stereotype and into centre stage for toddler boyswear. Why It Works This isn’t your typical muted autumn palette. Instead, Vibrant […]
Kind Futures : Transitional Pastels for Baby Layette | AW26/27

As we move into AW26/27, the baby layette category takes on a gently optimistic tone. Kind Futures captures the feeling of thoughtful comfort, where colour and texture are designed to nurture, calm, and inspire connection. This season, pastels are reimagined. Rather than disappearing with summer, they’re softened and grounded to suit the transition into autumn. These tones […]
Quiet Heirloom: Slow Style, Soft Stories

In a season increasingly shaped by emotional resonance and conscious consumption, Quiet Heirloom emerges as a deeply nostalgic kidswear trend that blends vintage refinement with modern softness. It’s not about flashy prints or fast fashion. Instead, it leans into story, sentiment, and texture – celebrating pieces that feel lovingly preserved and gently worn. This theme speaks to […]
Layered in Softness: Pre-Autumn’s Hero Outerwear

As we shift into the pre-autumn season, the transitional padded jacket emerges as a must-have piece across baby, toddler, and young girls’ categories-bringing warmth, charm, and commercial versatility in equal measure. These aren’t your average puffers. Instead, this outerwear trend reflects a softer, slower approach to seasonal dressing. Why It Works Now The rise of […]
A Fresh Take on ‘Mini Me’ Style

Matching outfits for parents and children have long been a staple in the kidswear world—but not always for the right reasons. The concept of Mini Me fashion was once defined by novelty slogans, predictable prints, and a lack of design integrity that often veered into the cheesy or overly sentimental. But that narrative is changing. Welcome to MINI […]
Room to Grow: The Rise of Relaxed Proportions in Baby & Toddler

Trend Bite: Spring Summer 2026 – “Retro Fit” As we head into Spring/Summer 2026, a shift toward comfort-led silhouettes and nostalgic design cues is emerging across baby and toddler categories. Dubbed “Retro Fit,” this theme blends the ease of vintage shapes with a clean, modern finish—bringing something both familiar and fresh to early years dressing. Gone are the overly structured baby fits and […]
SS26 Key Colour | Boys

Sunwashed Yellow The Colour Story Not quite pastel, not quite primary — Sunwashed Yellow is a softened take on sunshine that feels nostalgic, wearable, and quietly confident. It captures the feeling of a long summer’s day: warm, familiar, slightly faded by time, but still full of energy. This yellow is less about brightness for brightness’ sake and […]
A Sea of Softness: The Pastel Tide Mood for Kidswear SS26

This season, we drift into a calm and colour-soaked escape with Pastel Tide—a Spring/Summer 2026 trend story that brings together gentle beachside nostalgia and dreamy daywear for the modern child. Anchored in emotion, comfort, and creativity, this mood is all about soft energy and slow play. A Calming Colour Language The colour palette sets the tone: […]
All-Star Energy: A Bold and Playful Take on SS26 Boyswear

The All-Star Energy trend bursts onto the scene for Spring/Summer 2026, delivering a high-impact, dynamic fusion of sportswear, retro graphics, and vibrant colour play. Rooted in a nostalgic love for team spirit, bold branding, and activewear influences, this trend injects kidswear with a youthful, energetic aesthetic designed for movement and fun. Retro Sports Aesthetic Meets Streetwear Cool The resurgence of 90s and […]
Peplums Are Making Their Comeback in SS26!

We have seen them coming through in SS25 kidswear and womenswear, and now peplums are making their comeback in full force for SS26