Our Story

Founded by Jill Zendera, Trendology emerged from a passion for Kidswear fashion and a desire to fill a void in the market. After years of experience working across all areas of Kidswear supply and retail, Jill, decided to carve out a niche in the Kidswear trend forecasting industry. What started as a freelance venture soon blossomed into Trendology, a pioneering platform that blends creativity with commercial insight.

Jill Zendera looking at mood boards
Trendology team at work

Our Mission

At Trendology, our mission is simple: to provide retailers and designers with the tools they need to thrive in the dynamic world of Kidswear fashion. We envision a future where creativity knows no bounds, where every child can express their unique style through thoughtfully curated fashion.

Trendology team at work developing kids wear trends and choosing colours
Jill Zendera founder of Trendology

Specialised Expertise

Unlike generic trend forecasting platforms, Trendology focuses exclusively on Kidswear trends, ensuring unparalleled insight and relevance.

the ultimate

AW25/26 BUNDLE